Mobile services operator life:) announces that Denis Zakharenko is appointed the Deputy General Director for Marketing of Astelit effective as of February 1st, 2011.
Denis Zakharenko has over 12 years of experience in marketing on the telecommunications market. Before joining life:) Denis held the position of the Strategic Chief Marketing Officer of Kyivstar and prior to this he had worked as the Head of Mass Consumer Segment Business Unit of the operator. Through 2001–2005, Denis Zakharenko was the Head of Marketing and Tariffs Management Unit and before that he had been working as the Head of Short-term Planning Unit and Head of Analysis and Planning Unit of Kyivstar.
Denis graduated from the National Technical University “KPI” (Kyiv, Ukraine). He also holds a degree in Marketing and Economics of the International Finance University, as well as CIM certificate and MBA degree of the International Institute of Business Relations (Kyiv).
Alexander Barinov, the General Director of life:), commented on the appointment: “life:)’s team is reinforced by a strong professional who has an extensive experience of work on the Ukrainian telecommunications market. I believe that Denis Zakharenko will bring fresh ideas and new approach to the marketing strategy of life:), further enhancing the company’s position as the operator that provides innovative services that correspond to the needs of its customers at an affordable price”.
Ilkan Bulbul, who held the position of the Deputy General Director for Marketing since February 2010, has taken a new appointment within the new project of Turkcell Group, and, therefore is finalizing his career in Astelit.